
A Pop-up store should have Pop-up internet
We see them more and more in the Netherlands; temporary shops in the form of Pop-up stores.
They offer a ‘refreshing view’ within the range of shops or street scene, especially when stores are vacant in certain areas. Pop-up stores are also a great sales channel for seasonal products. Last year we even spotted a temporary store at an event; a sunglasses store at a pop festival.
‘Pop-ups’ is a modern term. Of course, forms of temporary retail (think of market stalls) or catering have been around for a long time.
Pop-ups and other temporary initiatives are increasingly encountering a problem;
the lack of a (fixed) internet connection or the existing one isn’t working, for example due to a too low internet speed.
Internet nowadays is essential
- … to be able to receive payments from customers who use their debit card.
- …To be able to update stocks online for a (central) warehouse or head office. At high turnover rates, timely supply of new stock is crucial.
- …To keep up with the speed of communication; e-mail, website and social media in particular.
Waiting for the cable to be connected to a temporary location is usually not an option for a pop-up store.
Fixed internet suppliers (the large providers) are simply not equipped for short-term and fast internet delivery.
The speed and flexibility of the pop-up concept actually require a fast and flexible internet solution.
Fortunately, there is a suitable internet solution, without any technical knowledge required or that an installer has to come to the store [which you sometimes pay a lot for or have to wait for].
Internet On Demand delivers unlimited mobile WiFi for the period in which you need it; ranging from days to months.
You receive a router with a so-called 4G SIM-card in it that delivers unlimited data in the Netherlands. Within 2 minutes you are online and there is sufficient capacity for everyone in your store.
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“What a beautiful product. This was the easiest installation EVER!
Thank you very much. We are online!”
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And if your Pop-up store moves to a different location within the Netherlands, you take your router with 4G SIM-card with you and you are also immediately online at the new location. This way you have your own “From store to store” solution.
A quick solution for everyone
Mobile internet is available for as long as you like.
Days, weeks, months…any desired period